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PRESENTATION SKILLS
FOR QUIVERING WRECKS
ISBN: 978-1-904879-80-0
10
reasons you must buy this book and avoid “death by slide-show”:
1.Most business audiences have a single objective: to get out of the room.
2.Most business presenters have a single objective: to sit down in the audience
again.
3.Most corporate audiences can’t remember, 24 hours later, what was presented,
the title of the presentation or the presenter’s name.
4Like it or not, 55% of the persuasive power of a presentation is transmitted
by the speaker’s body language; 38% by the speaker’s voice tone and
only 7% by the content.
5.75% of speaker-nerves disappear with correct rehearsal.
6.You can discover how to generate applause when you want it.
7.There is a simple model you can use which will create a terrific presentation
for you every time.
8.Bullet points are not what slides are for and using all capital letters makes
text very hard to read.
9.Reading words off slides (as most presenters do) puts your audience to sleep
in about 30 seconds.
10.Good Presenters are very rare. When you become a good presenter you can often
negotiate better employment terms, higher salary, and even get yourself promoted
(I did … so can you).
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“Bob Etherington
has spent more than 30 years honing the perfect professional
phone call.”
Esquire Magazine
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